Even though the internet has allowed the collectible business to expand its reach and enable many companies to tap into this growing market, there remain a number of fundamental problems which affect the end-user and therefore prevent the delivery of a perfect solution to the user experience.
The first issue is that collectible sports cards are limited to the major professional sports of soccer, baseball, basketball, and a few other elite sports. This means that fans of many other sports are not able to participate in this popular hobby. Also, because the entry barriers to federations and event organizers have up until now been so high, collectible cards have traditionally been restricted to professional athletes, leaving the huge market for amateur sports untapped.
Another major issue is that collecting traditional cards is expensive and inefficient because of the restrictions that come from buying, selling, and trading these physical assets. Since the cards are originally sold in packs, it means that collectors end up with a lot of doubles which are difficult to trade for the rarer cards that are missing from their collection.
With the value of some of the rarer and more collectible cards reaching such high figures, it is not surprising that ensuring the authenticity of these assets is a major concern for collectors. Many experts claim that the sports memorabilia market has been flooded with thousands of fakes in recent years. Indeed, it has been estimated that as much as 90% of sports memorabilia on the market today is fake.
The final concern with collectible cards is determining their value. Once they are purchased at a standard price, their values can fluctuate wildly depending on a number of factors. The age of the card, its physical condition, the popularity or success of the athlete it represents, and the scarcity of the particular card all factors that contribute to establishing its market value. While some of the oldest cards from the earliest collections are, unsurprisingly, highly valued, the overproduction of many modern cards has prevented their values from rising. To address this issue, some card producers have attempted to boost the values of their cards by printing limited editions or applying smaller print runs. Nevertheless, the fact remains that collectible cards do not have an absolute monetary value after they have been originally purchased. The value of any one card is quite simply determined by what a collector is prepared to pay.
Our Vision
Digital collectibles for all sports that are freely traded, reward collectors, and have proven authenticity.
The Digital Age and the rise of the Blockchain Era open up this long-established industry to exciting new opportunities from disruption. Our vision is to provide both existing and currently untapped markets with digital collectibles that cover all sports and can be traded freely and easily with proven authenticity.
By partnering with sports organizations such as SportAccord, Gaisf, and the Alliance of all Independent Recognized Members of Sports, we will strategically expand the collectibles to cover all sports, allowing us to reach billions of currently untapped fans around the world. Through the strategic partnerships that we have already cultivated with numerous amateur sports federations, we can produce cards for amateur athletes in the earliest stage of their career, creating huge potential for the value of the card to increase as the athlete’s career develops.
We empower card collectors and sports fans by removing many of the uncertainties of buying cards. First, we allow them to choose between whether they want to buy card boosters or individual cards to complete their collections. In terms of buying or selling their cards, trading is also simplified through the blockchain platform, making it possible for collectors to trade instantly, anytime, and anywhere. Addressing another current problem, each digital card is signed cryptographically, ensuring its authenticity and saving collectors and sports fans from spending money on fake collectibles.
Finally, through an integrated reward-sharing system, the value of individual cards will be determined not only by what other collectors are willing to pay but also through the intrinsic values they acquire from the revenue shares. In this way, the value of the card can be unlocked without losing ownership of the collectible. By focusing on providing solutions to the problems that exist with the current collectible market, we aim to create a new type of fan experience, built up around each fan’s preferences and likes, allowing them to engage even more closely with their sports idols.
